01 / Services

Services & starting prices

All prices are starting prices in USD. Every project gets a written proposal with a fixed quote, timeline, and deliverables before work begins.

Custom design for under half the typical $5k agency minimum, with no free-site hosting trap. Your site, your accounts, your call.

The Forge Guarantee: written proposal · fixed timeline · you own everything at launch.

  • 3 months of Site Care included
  • You own everything at launch
  • Month-to-month care, no contracts
  • Pay in installments (2–3 payments)
  • Written proposal and fixed timeline

Build packages

Entry tier

Need to be online this week

Starter Site

from $599

About a 2-day turnaround

One page, built on our proven template with your logo, colors and contact info. The fastest way to get a real, professional site up.

  • 1 page on our template (no custom design)
  • Your logo, brand colors and contact info
  • Contact form connected to your email
  • Mobile-friendly, launched on your domain

Need more pages, custom design or extra sections? Step up to the Landing Page or Small Business Website.

Build a Starter Site

No website yet

Landing Page

from $1,000

1–2 weeks turnaround

  • 1 page, up to 6 sections (hero, services, about, FAQ, contact…)
  • Contact or lead form connected to your email
  • Launch on your domain + 15-minute handoff walkthrough
  • Includes 3 months of Site Care Basic (opt out anytime), then month-to-month
Full details

One focused page, designed and built to turn visitors into inquiries.

  • 1 page, up to 6 sections (hero, services, about, FAQ, contact…)
  • Custom-coded page, fast and mobile-friendly, hosted on Netlify (we can work in your existing WordPress, Squarespace or Framer account on request)
  • Mobile-responsive layout
  • Contact or lead form connected to your email
  • Basic SEO: page title, description, social share image
  • Launch on your domain + 15-minute handoff walkthrough
  • Google search basics + Business Profile setup included
  • Includes 3 months of Site Care Basic (opt out anytime), then month-to-month
Typical turnaround
1–2 weeks
Revisions
2 rounds (design)

Brand fell behind

Logo & Brand Kit

from $1,200

2–3 weeks turnaround

  • 2–3 initial logo concepts; one direction refined
  • Final logo suite: primary, secondary/stacked, icon/mark
  • Color palette with HEX, RGB & CMYK codes
  • 1–2 page mini brand guide (PDF)
Full details

A complete visual identity your business can use everywhere.

  • Short discovery call and brand questionnaire
  • 2–3 initial logo concepts; one direction refined
  • Final logo suite: primary, secondary/stacked, icon/mark
  • Color palette with HEX, RGB & CMYK codes
  • Typography pairing (heading + body fonts)
  • 1–2 page mini brand guide (PDF)
  • Files: PNG, SVG, PDF (full color, black, white)
Typical turnaround
2–3 weeks
Revisions
2 rounds

Social Media Graphics Pack

from $500

1–2 weeks turnaround

  • 10 custom feed post graphics (Instagram, Facebook, LinkedIn)
  • 5 story graphics
  • Profile image and cover/banner for up to 2 platforms
  • Delivered as ready-to-post PNGs, plus source files
Full details

On-brand content that makes your feed look professional.

  • 10 custom feed post graphics (Instagram, Facebook, LinkedIn)
  • 5 story graphics
  • Profile image and cover/banner for up to 2 platforms
  • 3 reusable post layouts, delivered as source files (SVG)
  • Delivered as ready-to-post PNGs, plus source files
  • Built on your existing brand (or our brand kit)
Typical turnaround
1–2 weeks
Revisions
2 rounds

Web / App UI Design

from $2,000

2–4 weeks turnaround

  • Up to 8 screens
  • High-fidelity UI design for each screen
  • Clickable HTML prototype
  • Developer handoff: screens as PNG, PDF & SVG plus HTML/CSS
Full details

Clean, developer-ready interfaces for your web app, mobile app, or dashboard.

  • Up to 8 screens
  • User flows and wireframes for the main screens
  • High-fidelity UI design for each screen
  • Clickable HTML prototype
  • Basic component set: buttons, inputs, cards, colors, type
  • Developer handoff: screens as PNG, PDF & SVG plus HTML/CSS
Typical turnaround
2–4 weeks
Revisions
2 rounds

Extra screens $175–$250 each. Design only. Need a simple front-end built from your designs? We'll quote it in writing. We don't build native iOS/Android apps or complex backends.

Ongoing help

Monthly Design Retainer

from $750/mo

2–3 business days / request turnaround

  • Up to 12 hours of design time per month
  • Social posts, flyers, web updates, small UI tweaks, presentations
  • Priority scheduling over new project clients
  • 3-month minimum, then month-to-month
Full details

Ongoing design help every month, without hiring.

  • Up to 12 hours of design time per month
  • Social posts, flyers, web updates, small UI tweaks, presentations
  • One active request at a time
  • Priority scheduling over new project clients
  • Monthly Search Console check, up to 2 Google Business Profile posts, and schema upkeep, within the 12 included hours
  • Monthly 30-minute check-in call
  • 3-month minimum, then month-to-month
Typical turnaround
2–3 business days / request
Revisions
2 per request

Billed in advance on the 1st of each month. Unused hours don't roll over.

Site Care Basic

$100/mo

  • Uptime monitoring
  • Monthly form and SSL check
  • Up to 30 minutes of edits per month
  • Reply within 2 business days
Full details

Keep the site we built for you online and up to date.

  • Uptime monitoring
  • Monthly form and SSL check
  • Netlify usage check
  • Up to 30 minutes of edits per month
  • Monthly Search Console glance (issues reported only)
  • Reply within 2 business days

Site Care Plus

$200/mo

  • Up to 90 minutes of edits per month
  • 15-minute monthly check-in call
  • Reply within 1 business day
Full details

Everything in Basic, with more editing time and a faster reply.

  • Everything in Site Care Basic
  • Up to 90 minutes of edits per month
  • 15-minute monthly check-in call
  • Reply within 1 business day
Site Care terms

For sites we build (hand-coded on Netlify). Every Landing Page, Small Business Website and Launch Kit includes the first 3 months of Site Care Basic. It's on by default and you can opt out; after the 3 months it continues month-to-month at $100/mo until you cancel. Signing up on its own: 3-month minimum, then month-to-month. Unused time doesn't roll over. Extra work is $60/hour, quoted first.

Start here

Not sure what you need?

Site & Brand Audit

$250

  • Review of your current site (or social pages if you don't have one)
  • Mobile, speed, and clarity check
  • Prioritized fix list you can use with us or anyone else
Full details

A written review of your website, Facebook or Google presence, and brand, with a prioritized list of what to fix first.

  • Review of your current site (or social pages if you don't have one)
  • Mobile, speed, and clarity check
  • Prioritized fix list you can use with us or anyone else
  • Reviewed by Anthony before it reaches you

The full $250 is credited toward any project you book within 30 days.

Need something outside the menu? Extra or out-of-scope work is $60/hour, always quoted and agreed in writing before it starts.

Ask for a quote
Add-ons Make it yours 7 add-ons

Add to any build. Prices are starting points, confirmed in your written proposal.

  • Signature Interactive Background

    starting at $350

    Like the fire on this site? Get one themed to your business: snow, sawdust, bubbles.

    + $100 for a color theme toggle like ours

  • Extra page

    starting at $150

    Another page designed and built to match the rest of your site.

  • Business email setup

    starting at $129

    you@yourbusiness.com, set up and connected on your devices.

  • Monthly SEO report

    starting at $99/mo

    A plain-English report on how people find you, plus what to do next.

  • Second language

    starting at $300

    Your site in a second language, with an easy switcher.

  • Business Profile setup

    starting at $150

    Your Google Business Profile set up and filled in.

  • Search Basics + Business Profile

    starting at $300

    Page titles, meta descriptions, LocalBusiness schema, a sitemap and Search Console setup, plus your Google Business Profile. No ranking promises.

Cost estimator Ballpark your project

Pick a package and any add-ons. Add-on prices are starting points.

Package
Add-ons (starting at)

Estimated total $1,000

Get my exact quote

Build Your Site

Want a closer estimate?

Use the Forge Your Site builder: package, pages, style, features and add-ons, with a running one-time and monthly total.

Build your site

Free 5-minute video review of your current site

Send us your site (or Facebook page) and we'll record a short video walking through what to fix first. Free, no obligation.

Want the deep dive? The $250 Site & Brand Audit is credited toward any build you book within 30 days.

Free concept of your own website

Not sure what a new site could look like? We'll show you first.

  1. 01

    We design a concept. A concept of your own website, made for your business.

  2. 02

    You see it. Take a look and tell us what you think.

  3. 03

    If you like it, you get a quote. A fixed, written quote. No obligation.

Request a free concept

How our prices compare

Published survey and rate data from 2026, next to our starting prices.

Price board · 2026

  • Agency · enterprise site

    $20k–$200k1

    Most common quote, 36.2% of 300+ firms surveyed

  • Agency · mid-sized site

    $5k–$20k1

    Most common quote, 53.9% of 300+ firms surveyed

  • US agency hourly

    $100–$149/hr2

    Typical US web design firm rate on Clutch

  • Freelancer hourly

    $23/hr median34

    Typical $12–$38/hr, 4,263 Upwork job posts

  • DIY builder

    $19–$99/mo5

    Squarespace plans billed annually. You build it.

  • Baker's Forge

    from $599

    Starter Site, 1 page on our template. Landing Page from $1,000. Small Business Website, 5 pages, from $2,500.

Project price ranges (log scale)
Agency, enterprise site$20,000–$200,000
Agency, mid-sized site$5,000–$20,000
DIY builder, first year$228–$1,188 (Squarespace, 12 × $19–$99)
Baker's Forgefrom $2,500
Hourly rates
US agency (Clutch)$100–$149/hr
US/UK/Canada developers (GoodFirms)$50–$100/hr
Freelancer, Upwork posts$12–$38/hr, median $23
Baker's Forge$60/hr

Survey ranges are the most common answers, not guarantees, and cover many countries unless noted. Hourly rates are shown as hourly because no solid project totals exist for those groups. Accessed Oct 30, 2026.

  1. GoodFirms, “Website Development Cost 2026” survey of 300+ web development companies, agencies and independent professionals in 31 countries, Apr–May 2026 (updated Oct 14, 2026): goodfirms.co/resources/website-construction-cost-survey
  2. Clutch, “Web Design Company Pricing Guide 2026” (updated Sep 21, 2026), from verified client reviews; exact review count not published: clutch.co/web-designers/pricing
  3. UpAlerts rate calculator, Web & Mobile Design, 4,263 Upwork job posts in the last 30 days (P10–P90): upalerts.app/tools/rate-calculator/…/web-and-mobile-design
  4. Upwork, “Web Designers on Upwork cost $15–$30/hr” median hourly rates from historical contracts worldwide; sample size not published: upwork.com/hire/web-designers/cost/
  5. Squarespace, Pricing: Basic $19 to Advanced $99/mo billed annually ($25–$139 month to month): squarespace.com/pricing