Work / Pro bono project

A&B Family Diner

A&B Family Diner menu cover with breakfast photo collage, address, phone and hours
Client
A&B Family Diner, Dryden, NY
Scope
Pro bono project
Services
Menu & Brand Kit

Case study · Pro bono project

A&B Family Diner: from a typed menu to a full diner package

The starting point

A&B Family Diner is a new diner opening in Dryden, NY. Its owners, Amber and Billy, wanted a fresh look for their menus. Amber is a friend, and she wanted the place to pop, so we were glad to help out. Their whole menu was in a Word document, with no cover and no brand system.

What we made

An 8-page menu with all 206 items and nothing cut, plus a photo cover and a back cover. Also a brand kit drawn from the diner's sign and a one-pager.

Tools used

  • HTML/CSS print layout
  • Print-ready PDF with bleed
  • Bitter + Source Sans 3
  • Unsplash stock photos
Before: the first page of the original typed menu document
Before: the typed menu
After: the designed first inside page of the A&B Family Diner menu
After: the designed menu
A&B Family Diner printed menu: Waffles, Pancakes & French Toast page

A&B Family Diner · the printed menu

The finished menu, page by page

An 8-page menu with all 206 items and nothing cut, plus a photo cover and a back cover.

Read the case study

Menu pages

A&B Family Diner printed menu: Omelets & Add-Ons page
Omelets & Add-Ons page
A&B Family Diner printed menu: Waffles, Pancakes & French Toast page
Waffles, Pancakes & French Toast page
A&B Family Diner printed menu: Sandwiches & Lunch Wraps page
Sandwiches & Lunch Wraps page
A&B Family Diner printed menu: Lunch Classics: hot sandwiches, appetizers & quesadillas
Lunch Classics: hot sandwiches, appetizers & quesadillas
A&B Family Diner printed menu: Sides & Kids Meals page
Sides & Kids Meals page

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